Thursday, January 30, 2020

The Intermountain Region Essay Example for Free

The Intermountain Region Essay The Intermountain Region is a region that is located in parts of Canada and America, while lying between the Rocky and Coast Mountains, the Cascades and the Sierra Nevada. The high plateaus and isolated mountains with the only deserts in the US of A are very sparsely populated (excluding major cities). In Canada, this region is consisted of the interior plateau valleys of BC and the Yukon. The economic development of the Intermountain Region is greatly affected by its topography which is full of streams and rivers which instead of flowing into the sea, instead flow into the brackish lakes or disappear into desert sinks. However, there are still some that do reach into the ocean. The dry deserts of parts of the Intermountain Regions do not do well when it comes to agriculture- farming operational costs have increased greatly because of the need for irrigation which means that contrastingly irrigation companies generate lots of income for the region and nation as a whole. But this may be dangerous as the companies are going into long term debt from rushing to upgrade their systems in the next century. Death Valley does just fine though with its lack of water, do to being a large tourist attraction with its warm climate in that area, contributing to the economic development. As before mentioned, the climate in the Intermountain Region varies with elevation and location, in some parts it is cold and wet or dry and hot in winters. Going southward winters are lacking in precipitation and are dry and short. North, precipitation is also scarce but the climate is more moderate with dry, hot summers and moist winters. Also in the north, because the summers are shorter the growing season is shorter as well, which does  not help the agriculture industry. As you go farther down the eastern slopes of the mountains, air retains moisture and warms up. The Intermountain Region is so dry because of this rain shadow effect. As a cause of this, vegetation is made up largely of sparse grassland and plants that do well in semi-desert or desert climates. The Intermountain Region is full of contradictions however, as the areas that are higher up are covered in forests full of pine trees. These pine trees cover over 60 million hectares contributing 15 Billion dollars to the foresting industry, but because of the industrys clear cutting of old growth forests and damaging logging practices, approximately 36 million hectares are now protected. Now, will be moving on to the settlement patterns of the Intermountain Region. Climates in the Intermountain Region also make for an unappealing living area, going from extremes of being either cold and wet or hot and dry. As these climates are so inhospitable, vegetation is few and far and do not make for easy access to produce, etc Most areas of the Intermountain Region are thinly populated because of the deserts and high mountains. They are more densely populated around major cities such as Salt Lake City, Las Vegas, Phoenix, and Denver in the south. In the north there is Prince George and Williams Lake. In conclusion, Topography, climate and vegetation greatly influence the economy of regions as well as the settlement patterns. The Intermountain Region is diverse in its ways of economic gain and topography.

Wednesday, January 22, 2020

Sorcery In Morocco :: miscellaneous

Sorcery In Morocco According to Merriam- webster’s Collegiate dictionary, sorcery is defined as the use of power gained from the assistance or control of evil especially for divining. Sorcery is a phenomenon that has spread all over the world. It mainly consists of direction of the world into a spiritual power which is mysterious and unexplainable. In Morocco, sorcery is a very popular practice. It is practiced especially in the south of the country where people have strong beliefs in superstition. Believers in sorcery pretend that it has a great impact on the course of their lives. However, sorcery is a dangerous practice that affects the mind and the health of its users, in addition to the reputation of the country. At first glance, it seems to me that the most perilous impact of sorcery is its effect on the mind of those who practice it. Some believers might argue that these practices build self confidence. For instance, when a sorcerer assigns to them to do some rituals in order to make an operation successful, they face without fear. I totally disagree with them because as proved in many researches, those states of mind are only psychological and create a lot of mental troubles and instabilities. In Morocco, there is a huge population that completely believes in those practices. Therefore, the witches take profit from the ignorance of those people to start communicating some dumb information. In general, the information given by those sorcerers are common and related to the problem and the personality of the individual. Sorcerers are usually very intelligent and know exactly what the patient wants to hear. As a consequence, people become addicted to these kinds of practices and prefer it to c onsulting psychologists who can provide them with more accurate solutions. As a result, people become easily influenced, which by the way affects their personalities. The practice of sorcery in Morocco threatens the health of its users. Some sorcerers believe that their remedies are made from natural plants and do not menace the health of their patients. However, what is strange is that they always refuse to take their products to medical centers so that they can be Furthermore, people who have allergies can also suffer from dangerous diseases due to the fact that they take what their sorcerers give without the prescription of their doctors. Another important area that is suffering from this practice is the reputation and the culture of the country. Sorcery In Morocco :: miscellaneous Sorcery In Morocco According to Merriam- webster’s Collegiate dictionary, sorcery is defined as the use of power gained from the assistance or control of evil especially for divining. Sorcery is a phenomenon that has spread all over the world. It mainly consists of direction of the world into a spiritual power which is mysterious and unexplainable. In Morocco, sorcery is a very popular practice. It is practiced especially in the south of the country where people have strong beliefs in superstition. Believers in sorcery pretend that it has a great impact on the course of their lives. However, sorcery is a dangerous practice that affects the mind and the health of its users, in addition to the reputation of the country. At first glance, it seems to me that the most perilous impact of sorcery is its effect on the mind of those who practice it. Some believers might argue that these practices build self confidence. For instance, when a sorcerer assigns to them to do some rituals in order to make an operation successful, they face without fear. I totally disagree with them because as proved in many researches, those states of mind are only psychological and create a lot of mental troubles and instabilities. In Morocco, there is a huge population that completely believes in those practices. Therefore, the witches take profit from the ignorance of those people to start communicating some dumb information. In general, the information given by those sorcerers are common and related to the problem and the personality of the individual. Sorcerers are usually very intelligent and know exactly what the patient wants to hear. As a consequence, people become addicted to these kinds of practices and prefer it to c onsulting psychologists who can provide them with more accurate solutions. As a result, people become easily influenced, which by the way affects their personalities. The practice of sorcery in Morocco threatens the health of its users. Some sorcerers believe that their remedies are made from natural plants and do not menace the health of their patients. However, what is strange is that they always refuse to take their products to medical centers so that they can be Furthermore, people who have allergies can also suffer from dangerous diseases due to the fact that they take what their sorcerers give without the prescription of their doctors. Another important area that is suffering from this practice is the reputation and the culture of the country.

Tuesday, January 14, 2020

Advertising Has Been Used to Promote Goods and Services from 1945 to Today and Controls Consumers’ Behavior and Habits

Research Paper â€Å"The pervasiveness of contemporary advertising means that almost everywhere we turn, we are bombarded with appeals to buy-mostly under the guise of persuading us that buying will somehow improve our lives. † (Courtland L. Bovee and Williams F. Arens, Page 685). Fundamentally a good advert should attract attention and interest and should provide some control over the manner in which it is read. Advertising has been used to promote goods and services from 1945 to today and controls consumers’ behavior and habits. Considering the thesis, we could choose to agree with the fact that advertising manipulates consumers.This kind of marketing is essential for firms that want to show their superiority in a specific category of markets. People can see every day many adverts that encourage them to buy more and more goods or services. It makes consumers too materialistic and manipulates them psychologically to buy things they don’t need. Advertising promot es the consumption society. Obviously, many would agree that advertisers use tricky means in order to attract consumers’ attention. Moreover, not all parts of society are targeted. It can create problems considering children, ethnicities, religions and other criteria that affect population.There is already enough research that proves how harmful advertising can be. In fact, manipulating people psychologically causes harm. In the long run, it can develop a habit like it is in the United States. People using adverts don’t care about consequences and behave inappropriately. Some incitements, misleading, and minds’ control lead to what is called subliminal stimuli. By the way, advertising is maintaining competition between firms and as a consequence, it encourages innovation. Socially, advertising is considered as harmful but economically, it represents one of the main factors of innovation and technological progress.This paper will show why and how the use of adver tising has tremendously increased from 1945 to today. Then, we will show that advertisers use many efficient means of controlling people’s behavior and habits. Finally, we will argue that the effects of advertising can be harmful for populations and economies among a society. Considering that it seems dangerous and manipulative, we can point out that it is a huge source of information. It allows consumers to stay informed about new alternatives in their daily life. Moreover, some people think that this is better to buy products that were advertised than products unadvertised.After World War II, many countries that have been concerned by the conflict had to re-build what was destroyed. The most affected by such a war was the moral of populations. Advertising already existed but it began a means of showing that life can continue without trouble. We might have seen this tendency in the United States first. In fact, many advertising campaigns had the aim to show solid families ev en if they have lost a brother, a father or a friend in Europe or in Asia. Companies have understood that such a disaster can be used to promote goods or services they propose to citizens.Then, the globalization of television in the 1940’s helped the development of the use of advertising. Such a means of communication is essential. Adverts might already have been seen in newspapers, billboards or on broadsides but never on a screen. Traditionally, companies already used paper-based supports to show a short preview about new products or innovations and a slogan. Following that tendency, this is the beginning of the consumption society. Advertising encourages people to buy more and more goods. On the long run, it creates a way of thinking that develops an addiction.Commercials for Coca Cola are one of the best examples that affect the overall society. Drinking Coke improves citizens’ daily life because it gets satisfaction. â€Å"It has a taste that’s uniquely sa tisfying – a quality that’s unmistakable† (Fowles, Jib. Page 725). Another example is the place of women in society. They are targets of advertisers who promote goods that ensure an easier family life. â€Å"In terms of products represented, ads that illustrate this period concern mainly cigarettes, alcohol (beer and liquor), automobiles, food and drink, household cleaners, lotions and perfumes. † (Fowles, Jib. Page 691).The example of Camels cigarettes illustrates the situation (Fowles, Jib. Page 693). In 1947, advertisers pointed out the fact that doctors smoked more Camels cigarettes than other brands. Population will think this is not so harmful for their health and will buy more Camel cigarettes. The United States of America were a rich country before World War II. At the end of the conflict, it was clear that it was the richest country. This economic situation has encouraged the development of advertising. Each time there is a progress in a sector of the industry, advertisers improve their means of attracting people.At the beginning, it was only on paper-based supports with drawings. In 1951, it was the birth of television in color. The broadcast of public programs has considerably increased the audience and as a consequence, the impact of advertising. In addition, the economic period was favorable and many people might buy goods and services such as cars or household cleaners. On one hand, the video support allows consumers to be better informed but on the other hand, it encourages them to buy things they don’t need. According to a survey of the Census Bureau in the USA in the 1990’s, 98% of the American households owned one TV set. Census Bureau) In the 1980’s, the appearance of the Internet highlights a new period of advertising. Populations using this new technology of information are constantly confronted to adverts. â€Å"In 1994, Hot-wired site launches with the first banner adds from AT&T, Spri nt, MCI, Volvo and others† (Tungate, Mark). It was only a small part of the total advertising market but it increased at the same time the use of this new tool increased. The number of advertising agencies has considerably increased. There are more and more companies that use adverts to show their catalogue on paper, on buildings, on television and on the Internet.It is clear that, today, advertising is an essential part of the budget of businesses. Considering such a use of that tool, many people consider that advertisers make commercials in order to control consumers’ behavior and habits. â€Å"Advertising is the art of arresting the human intelligence just long enough to get money from it† (Blore, Chuck in Shah, Anup). The second subject that this paper will illustrate is to show that controlling consumers by the means of advertising is a today’s debate. In fact, advertisers are able to use tricky methods in order to attract people’s attention. H owever, as the year progressed, the sophistication of advertising methods and technics has advanced, enticing and shaping and even creating consumerism and needs where there has been none before, or turning luxuries into necessities† (Shah, Anup). Households are controlled against their will. When they are confronted to advertising, they are persuaded that they have to buy the product of one company. Everyone faces persuasion. We can see it in every street, in the cinema, on television, on Internet†¦ Advertisers give arguments based on populations’ daily life and use them to prove the benefits of a good or a service.If some people are always busy, there can be a good that helps them to be better organized. The advert will show that such a situation can be improved just by buying a particular product, produced by a particular company. This is the basis of persuasion. Following that, there are many methods that can be used to promote and sell. â€Å"Sometimes the si mple facts of our case are overwhelmingly persuasive. Other times we appeal to some need or motive of our listener because the facts alone aren’t persuasive enough† (Bovee, Courtland L. , Arens, William F. Page 687).Although the persuasion is not enough efficient, it is clear that the emotional appeals are the best way to force consumers’ to buy. Such a means of attracting people depends on the targets. Luxury brands will use arguments that attract consumers earning a lot of money. They display elements of a rich individual’s life and the fact that the product or the service was made for him. On the contrary, if the advert concerns the middle-class, it will be adapted to the â€Å"condition† of those people. In fact, this is also the case of consumers that do not need to put forward their income. There are advertising sponsors at both ends of that spectrum. Food companies offer natural products as well as convenience packaged goods. Shoe companies o ffer simple sandals as well as formal footwear† (Bovee, Courtland L. , Arens, William F. Page 687). This is why heroes are put forward in adverts. An individual who practices a sport and sees that his idol uses a specific product will encourage him to buy it. In the case of prevention, emotional appeals are the most adapted. Government uses this means to make people aware of what is dangerous.In order to reduce road traffic accidents, a commercial that shocks the audience appeals to fear. Consequences of such an advert will be more attention from drivers and fewer accidents on the road. We can’t explain how advertisers manipulate individuals without talking about subliminal stimuli. This means of controlling consumers’ behavior and habits is the most concealed because not everyone can perceive it. As a matter of fact, it is possible that not only individuals but also groups of individuals are controlled without their awareness. It changes their habits because the y do things they usually would ot do. We can determine that there are two ways to attempt an auditory. First, it touches the unconscious part of our brain. When people are reading a slogan or a sentence linked to an idea, several words are dissimulated and manipulate people by the language. It is clear that subliminal stimuli concerns the five censes. Consumers’ can hear, smell, touch things and be attracted. All of these criteria are strategically placed in order to have the maximum impact of perceptions. We take the example of a family that is shopping in a mall, they can see and hear promotions on products they didn’t intent to buy.Advertisers point out the fact that this is useful and essential. As the author William Cane pointed out: â€Å"Public concern about subliminal manipulation can be seen in 1957 when a marketing researcher looked into statistical data. James Vicary claimed to find dramatic increases in the sales of Coca-Cola and popcorn when he flashed th e phrases â€Å"Drink Coca-Cola† and â€Å"Eat popcorn† for 1/2000 of a second during a movie. The statistics showed an increase in popcorn sales by 58%, with an increase in Coca Cola sales by 18%. -Cola sales by 18%† (Cane, William.Umich. edu). Subliminal stimuli is used each time companies or politics want to control individuals against their will. Alternatively, advertisers can use sexual stimulants that influence individuals to buy. It is not difficult to determine what consumers need. Their fears are one of those determinants as well as their lack of self-confidence. Heroes can be put forward to prove that such a product can improve our everyday life. Movie stars are an example. People who have problems with their hair tend to buy lotions that a star uses.We know that adverts are created in such a way as to control consumers’ behavior and habits. Advertisers employed by companies manipulate people psychologically and force to buy things they donâ€⠄¢t usually need. The last part of this paper will deals with consequences of control and manipulation not only on individuals but also on economies. Finally, there are many consequences not only on individuals but also on economies. Manipulation and control through advertising can lead to critical effects on targeted consumers. In fact, there are different categories of eople in a society while the reaction is not the same in front of adverts. This is what we will demonstrate. First, one of the consequences of advertising campaigns is that it â€Å"makes us too materialistic† (Bovee, Courtland L. and Arens, William F. Page 686). It changes the value of every system and encourages the development of the consumption society. The acquisition of a product or using a service can change our daily life. With this idea, individuals are forced to think that buying more and more goods will make them more important. USA is the best example of such a situation. For example, they point o ut the fact that millions of Americans own 20 or more pairs of shoes, several TV sets, and often more than one vehicle† (Bovee, Courtland L. and Arens, William F. Page 686). Advertisers are looking for happiness linked with materialism. Companies don’t care about culture or improvements of the overall behavior of populations. The only thing that interests them is to sell. Finally, this materialism creates a cultural gap. It encourages the division of societies and creates conflicts. Then, there are questions about interferences with ethnicities.It is often the case in the USA and in every country where advertising is present. Advertisers use criteria such as the gender, the skin color, the social condition, or historical facts. In a country where there is a â€Å"melting pot†, it is considered as discrimination. We can say that commercials perpetuate stereotypes. As an example, when an advert targets women, it has been adapted realistically because they take an i mportant place in purchasing decisions. Even if there are improvements, there are still â€Å"bias and sexism in advertising† (Bovee, Courtland L. and Arens, William F. Page 689).Manipulation of children and teenagers through advertising can be critical. The possible harmful effects on both of these age ranges are significant. First, it is important to point out the fact that they are the most vulnerable and suggestible. When they are watching television, even if this is a program adapted to their age, commercials that are not adapted are broadcast and can influence them negatively. In the article â€Å"Advertising: Information or Manipulation† written by DeRego Makenzie, she is telling her experience with the effects of several adverts on children’s minds: â€Å"As an example, I was babysitting.My friend and I were watching her favorite show on Disney Channel: Hannah Montana. A commercial came on, and I stared at the screen in shock; in between two segments of a children's show, there was a commercial advertising Enzyte! I knew this could not be appropriate, and when she asked me what it was, I was dumbfounded. How was I supposed to answer that? Furthermore, children by the age of seven are exposed to commercials like these at least twenty thousand times. †Ã‚   Such a testimony confirms that advertisers don’t care about consequences of commercials if vulnerable minds are watching them.Regarding teenagers, this is more a problem with cigarettes and alcohol. They are more and more smoking cigarettes and drinking alcohol. Advertising is a factor of this tendency. It is clear that alcohol ads on television have been multiplied in the last few years. This is what is shown by the Center on Alcohol Marketing and Youth. One of their studies confirms that the top fifteen programs in 2003 had alcohol in their ads. Due to advertising’s influence on populations, there are economic consequences not only on individuals but also on companies.Consumers buy goods while the price is not always affordable. The fact that advertising encourages them to spend more and more money leads to economic problems. First, it forces them to borrow money from banks. On the short run, they can pay what they want but on the long run, many people can’t refund. Such a situation breaks the stability of families and of the overall economy. In the case of companies, they spend billions of dollars in adverts. It creates a competition between firms that many of them can’t assume. A company with a huge turnover will spend more on advertising than a modest business.Consequences will be that these modest businesses will shutdown because of the lack of customers willing to visit malls or any other huge business. We currently live in a profit-driven society. Individuals are constantly bombarded of adverts from companies, from the government or from any other institution that wishes to sell goods and services. To attract people, advertisers use tricky means and control consumers’ behavior and habits. What is often not shown is the impact of those methods. The aim is to encourage us to buy more and more against our awareness.Additionally, it maintains the idea of the consumption society and may cause economic problems for the large-scale. Following surveys, it affects vulnerable individuals such as children and is harmful. A social gap is being created due to the use of ethnicities, religions and other very sensitive issues. This paper has shown that the use of advertising has tremendously increased from the end of World War II to today and that it is clearly harmful for societies. It has created a new way of thinking which is maintained because of the methods that are more and more improved.At least, the addiction consecutive to the modification of populations’ behavior is increasing.WORK CITED PAGE Bovee, Courtland L. , and Arens, William F. The Indictments Against Advertising, Advertising M akes Us Too Materialistic. Writing and Reading Across the Curriculum, 10th edition by Laurence Behrens University of California, 2008. Pearson Longman pp. 685-691. Cohen, Dorothy. Elements of Effective Layout. Writing and Reading Across the Curriculum, 10th edition by Laurence Behrens University of California, 2008. Pearson Longman pp. 681-684. Cane, William. The Roots of Subliminal Perception. (www. umich. du) Census Bureau (www. census. gov) DeRego, Makenzie. Floyd Dryded Voices: Advertising: Information or Manipulation. Web. Wednesday, January 28th, 2008 (www. capitalcityweekly. com) Fowles, Jib. Chapter 13, New and Improved: Six Decades of Advertising, A Portfolio of Advertisements: 1945-2003. Writing and Reading Across the Curriculum, 10th edition by Laurence Behrens University of California, 2008. Pearson Longman pp. 691-737. Shah, Anup. Media and Advertising. Web. March 4th 2012. (www. globalissues. org) Tungate, Mark. Adland: A Global History Of Advertising. Philadelphia : K ogan Pages. 3 July 2007. Print.

Monday, January 6, 2020

Identification And Profiling Of North East Delhi District...

Hazard identification and profiling of North East Delhi district, Delhi Abstract Introduction India is a multicultural and multi linguistic country with diverse and rich heritage culture and heritage which believes in unity with diversity. New Delhi is the capital of India located in heart of India. Delhi being a metropolitan city encompasses itself with rich infrastructure and community, the main purpose for me opting for this specific area is mostly due to†¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦Ã¢â‚¬ ¦ and I have chosen to focus my study upon north east Delhi. North east has a population of †¦. With immense diverse customs and traditions, that is the very basic charm about Delhi. North east Delhi is definitely prone to many†¦Ã¢â‚¬ ¦ with low, medium and high casualty depending on the hazard. The population density of north Delhi is †¦. I often visited the area during my graduation days and can still feel the charismatic feeling of it just by observing the gems of culture heritage and varied religion .north Delhi is prominent of †¦.religion and most of the population are †¦. The population is mostly employed in †¦ field and the crowd are mostly aware and concerned about their surroundings, for me this topic is based both on professional and personal level as a resident of Delhi and being a delhite I too am vulnerable with many hazards and look for to prevention or mitigation of such disaster saving thousands of life and heritage. The National Capital Territory of Delhi is divided into eleven revenue districts. EachShow MoreRelatedAir Asia Strategic Management Recommendations Essays5769 Words   |  24 Pages STRATEGIC MANAGEMENT MGMT 3347 Table of Contents: 1.0   EXTERNAL ANALYSIS 1.1   Industry Identification 1.2   General Environmental Analysis 1.3   The Industry Environment 1.4   The Competitive Environment 1.5   Opportunities and Threats 2.0   INTERNAL ANALYSIS 2.1   The Firm’s Resources: Tangible and Intangible 2.2   Capabilities Identification 2.3   Core Competency Analysis 2.4   Value Chain Analysis 2.5   The Firm’s Weaknesses 2.6   SWOT Analysis 3.0   STRATEGIESRead MoreKnwledge Management Conocophillips5770 Words   |  24 Pagesdocument, we have provided metrics that demonstrate the robust growth of Knowledge Sharing at ConocoPhillips COMPANY PROFILE ConocoPhillips Company is an American  multinational  energy corporation with its headquarters located in the  Energy Corridor district of  Houston, Texas in the United States. It is the world s largest independent pure-play exploration amp; production company and is also one of the  Fortune 500 companies. ConocoPhillips was created through the  merger of  Conoco Inc.  and the  PhillipsRead MoreMarketing Management130471 Words   |  522 Pagessingle nation-state. Living within the embrace of the Indian nation are vast numbers of different regional, social, and economic groups, each with different cultural practices. Particularly noteworthy are differences between social structures in the north and the south, especially in the realm of kinship systems. Throughout the country, religious differences can be significant, especially between the Hindu majority and the large Muslim minority; and other Indian groups-Buddhists, Christians, Jains,Read MoreStephen P. Robbins Timothy A. Judge (2011) Organizational Behaviour 15th Edition New Jersey: Prentice Hall393164 Words   |  1573 Pages Robbins —San Diego State University Timothy A. Judge —University of Notre Dame i3iEi35Bj! Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo Editorial Director: Sally Yagan Director of Editorial Services: Ashley Santora Acquisitions Editor: Brian Mickelson Editorial Project Manager: Sarah Holle Editorial Assistant:Read MoreManaging Information Technology (7th Edition)239873 Words   |  960 PagesIndiana University William C. Perkins Kelley School of Business, Indiana University Prentice Hall Boston Columbus Indianapolis New York San Francisco Upper Saddle River Amsterdam Cape Town Dubai London Madrid Milan Munich Paris Montreal Toronto Delhi Mexico City Sao Paulo Sydney Hong Kong Seoul Singapore Taipei Tokyo Editorial Director: Sally Yagan Editor in Chief: Eric Svendsen AVP/Executive Editor: Bob Horan Editorial Project Manager: Mary Kate Murray Editorial Assistant: Jason Calcano